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Copywriting Power Phrases #1

October 21, 2020 By mcrmarketing

Power Phrases that Sell

When it comes to selling products, you have to be careful with your words.

You can’t just pitch a product to onlookers using the same tone, mood, and phrases as you would to make a suggestion to a friend. And you can’t discuss the features of a product like you might in a letter or an email.

That is, when you pitch your work or the work of another business owner, you have to choose your words carefully. You have to select words and phrases that will instruct the reader to think and act in a way that will eventually result in them buying your products.

How can you do this? There are a number of tricks. Some involve inserting certain “psychological trigger” words into your copy. These words will generate some association in the reader’s mind, which will compel them to act in a specific way. For instance, you might use the word “shocking” or “scientifically proven” in a sales letter headline to draw in the attention of a reader.

In addition to simply picking words wisely and placing them carefully, you will also need to do the same thing with complete phrases. You will need to contrive phrases and place them in the right places in order to generate the right impact.

For instance, in order to increase your conversion rate, you will need to use a well-placed and cleverly constructed “call to action.” Stuff this up and you could lower your conversion rate by 50%.

In addition to crafting a good call to action, you will need to do something similar with headlines. You will need to put words together in a way that immediately draws in a reader, so that they continue on to the rest of your content before closing the page.

In short, the construction and placement of good words and phrases can go a long way in determining the success of your marketing campaign. Fortunately for you, the following articles were created with the intention to help you do things better.

Phrases Starting With A

Absolute(ly)

Absolutely No Obligation

Accelerate

Accept My/Our Offer

A Child Could Do It

Accurate(ly)

Acknowledgment

Action

Act Now!

Act Today!

A Cut Above

Added Value

Adjustable

Admire(D)

Adrenaline

Advance(D)

Advantage

Afford(Able)

Agree(Ment)

Alert!

All New

All-Purpose

All The Difference In The World

Allure

All You Need

A Must!

Anyone Can Do This

Anytime

Anywhere

A Pleasant Experience

Appeal(Ing)

Appropriate

Approved

Approved By Major Companies

As Seen On Tv

Astonish(Ment)

Astounding

Attention

Attractive

At Your Fingertips

At Your Own Pace

At Your Request

Authentic

Auto Delivery

Autograph(Ed)

Automate(D)

Automatic

Available

Awesome

A Winning Offer

Filed Under: Copywriting Tagged With: Copywriting, Copywriting Power Phrases

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